Alexey Krivitskykrivitsky.com
Develop and Understand Personas

CEO>: "When do you think we can turn down new hires by turning up AI? How can we utilize AI strategically to gain a competitive edge?"

Pick a persona and empathize with him/her:

  1. What's your gut reaction to the CEO's email? (one word, a phrase)
  2. What pressure do you feel now—personally or politically?
  3. How does the call for "strategic AI" threaten or play into your current approach to success? Do you feel a conflict?
  4. What would need to change—around you or inside you—for you to respond with confidence?

Be realistic and capture key ideas on a flipchart.

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Alexey Krivitskykrivitsky.com